Showmax titles dominates Emmy Awards with 29 wins
Showmax is the best place in Africa to watch international drama series, according to last night’s Emmy Awards, held at the Peacock Theater in downtown Los Angeles. In all, content on Showmax picked up 29 awards – well ahead of Netflix’s 22.
The HBO Originals Succession, The Last of Us, and The White Lotus, leading the nominations, propelled Showmax to a clean sweep in key drama categories. Succession’s final season clinched Outstanding Drama Series, Writing, Directing, Lead Actor, Lead Actress, and Supporting Actor. Meanwhile, The White Lotus secured Outstanding Supporting Actress, and The Last of Us added the Outstanding Guest Actor and Guest Actress prizes.
Notably, The Last of Us emerged as the overall winner at the Creative Arts Emmys, securing craft awards across various categories. The White Lotus also excelled, clinching wins for Outstanding Casting, Contemporary Hairstyling, Music Composition, and Music Supervision.
Other Emmy winners on Showmax include HBO Originals like Moonage Daydream, We’re Here, House of the Dragon, and Barry, as well as Peacock’s Poker Face, Starz Original Blindspotting, and A Black Lady Sketch Show.
Showmax is also home to IMDb’s Most Popular Series of 2023 and Google’s most searched TV show of last year (The Last of Us), MetaCritic’s best-reviewed new series of 2023 (Rain Dogs), and the most searched series on Google in South Africa last year (Shaka Ilembe).
Following a game-changing deal between MultiChoice and Comcast’s NBCUniversal and Sky, Showmax is relaunching soon, with a refreshed brand and a massive content lineup, all delivered on a powerful new streaming platform.
The new Showmax, powered by Peacock, will become available in app stores from 23 January 2024, as part of a staggered migration process across 44 markets. Existing Showmax customers will begin receiving communication with information on how to access the new app this week and by 12 February 2024, the new Showmax will be live in all markets.
On 13 January, Peacock’s exclusive AFC Wild Card Game became the biggest live-streamed event in US history, reaching a record 16.3m concurrent devices. In 2023, Comcast won a Technology and Engineering Emmy for its sports viewing experiences across Peacock, Sky and Xfinity.